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This website aachp.com states the following, "Australian Association of Clinical Hypnotherapy and Psychotherapy Inc." Our analyzers analyzed that the webpage stated " How to Join the AACHP." The Website also stated " Australian Association of Clinical Hypnotherapy Psychotherapy. Welcome to the Australian Association of Clinical Hypnotherapy Psychotherapy Inc. The AACHP is a Member Association of the National Peak Body for Clinical Hypnotherapy in Australia, The Hypnotherapy Council of Australia. AACHP practitioners must meet strict membership criteria and practising. What does this mean for consumers of these services?." The website's header had hypnosis as the most important search term. It was followed by hypnotherapy, qualified therapists, and information which isn't as highly ranked as hypnosis. The next words they used was health benefits. stop smoking was also included but could not be understood by search parsers.